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Trademark Information |
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Overview
To enhance and create a global branding, UT has registered various trademarks and logos which are listed as below. Please note that this list may not be updated and any use of UT's trademarks and logos is solely at discretion and subject to UT’s Trademark Guidelines.
Trademarks

- NoTouch™
- My Xerver™
- My Xerver™ Pro
- Basix™
- QBOOK™
- R-ID™ Redundancy Inexpensive Disk
- Preserve the treasures of your digital lifestyle®
Trademark and Logo Usage Guidelines
These Trademark and Logo Usage Guidelines (hereafter "Guidelines") set forth UT's rules for using or referring to UT's trademarks and logos identified in section B below. No permission is granted to use any other UT trademarks or logos. UT reserves the right to (i) terminate use of its trademarks and logos by any party for non-compliance with these Guidelines, or for any other reason as UT deems in its sole discretion, and (ii) modify these Guidelines for any reason at any time.
A. To Whom Do These Guidelines Apply?
These Guidelines apply to:
- authorized distributors who purchase UT Products from UT (hereafter "Authorized Distributors") for distribution to system integrators, retailers, or resellers in regions authorized by UT (hereafter "Authorized Resellers"); and
- other third party vendors integrating or reselling UT Products acquired from UT, Authorized Distributors, or Authorized Resellers.
UT Products acquired from unauthorized sources are not permitted to use any UT trademarks or logos. Inquiries regarding authorized or unauthorized sources should be sent to trademarks@universal-tech.biz
B. Trademark and Logo Usage Guideline Summary |
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Trademarks and Logos |
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Products |
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UT®
NoTouch™
My Xerver™
My Xerver™ Pro
Basix™
QBOOK™
R-ID™ |
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UT Products:
products made by UT and contained in original UT packaging. |
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These trademarks may be used in advertising materials to indicate that the advertised product is made by UT. |
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The corporate logo may be used in advertising materials to indicate that the advertised product is a product made by UT. |
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This UT logo may be used for presentations made on behalf of UT. |
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Non-UT Products:
Products made by third parties that contain one or more UT ODM parts acquired from UT, Distributors,or Resellers, re-packaged and sold as non-UT packaging. |
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Prior written approval is required to use these select UT trademarks on Non-UT Products and their product packaging. Submit requests to trademarks@universal-tech.biz. |
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The UT corporate logo may not be used. |
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Prior written approval is required to use this UT logo. Submit requests to trademarks@universal-tech.biz. After receiving written approval from UT, the logo may be used in advertising, on product packaging and any other written materials (instruction manuals etc). |
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C. General Trademark and Logo Usage Rules and Conditions
- Any use of UT trademarks and logos must be (a) truthful, fair, not misleading, and (b) comply with these Guidelines, which may be modified by UT at any time at UT's sole discretion.
- Always use a trademark as an adjective, accompanied by an appropriate noun, e.g. "buy a NoTouch™ External Storage" not "buy a NoTouch™. Do not use a trademark alone or as a noun. Do not pluralize a trademark or make it possessive. Do not join a trademark to other words, symbols, or numbers, either as one word or with a hyphen. Do not abbreviate a trademark.
- Always use the proper spelling and the proper trademark symbol. For the trademark symbol, the superscript mode is preferred: ™ or ®. If it is not available, use parentheses: (TM) or (R).
- In all written materials including packaging, letters, memos, press releases, white papers, advertising, slides, video, and other multimedia presentations:
- Properly designate (with ® or ™) all of UT's trademarks and logos at the most prominent use (usually a headline) and again on the first occurrence in copy.
- In the case of presentation graphics, trademarks and logos should be designated with the proper trademark symbol on each page and slide.
- Properly footnote and acknowledge trademark ownership identifying UT trademarks and logos as being owned by UT, e.g., "MyXerver™ and QBOOK™ are registered trademarks of UT in Singapore and other countries."
- Always use trademarks and logos in the manner intended by UT. Do not use them for goods or services for which they were not originally intended. Do not alter them in any way. Do not make puns out of them or portray them negatively.
- Do not incorporate UT trademarks or logos into your own product names, service names, trademarks, logos, or company names, and do not adopt marks or logos that are confusingly similar to UT's trademarks or logos.
- You acknowledge that UT takes no position regarding the quality of products or services that you offer. You shall make no claims or implications that UT endorses or is affiliated with your products or services.
- In no event shall UT be liable for any direct, indirect, punitive, special, incidental, or consequential damages arising out of, or in any way connected with these Guidelines, products manufactured by UT, or your relationship with any end users, whether based on breach of contract, tort (including negligence), strict liability or otherwise.
Unless otherwise agreed to in writing by UT, you will defend, indemnify and hold UT and its employees, officers, directors, successors and assigns harmless from any and all claims, actions and suits based on your use, sale, marketing and distribution of any products manufactured by UT or your use of UT trademarks or logos. Please send any inquiries regarding these Guidelines to trademarks@universal-tech.biz. |
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